YES BANK announced its partnership with the Indian Olympic Association (IOA) as the Official Banking Partner for Team India at the Paris Olympics 2024. The collaboration was unveiled during a special event at YES Bank’s headquarters in Mumbai. YES Bank will be the Official Banking Partner for the Indian Olympic Association (IOA) at the Paris Olympics 2024.
This partnership aims to demonstrate the strength an ecosystem plays in nurturing the Indian Olympic talent.
The IOA President Dr. P.T. Usha said, “I am extremely excited about the collaboration between the Indian Olympic Association and YES BANK, where YES BANK will serve as the exclusive banking partner for the Paris 2024 Olympic Games. This collaboration not only signifies a strong alliance but also paves the way for enhanced financial support and services for our athletes. The launch of the YES Glory Debit Card is a testament to our commitment to empowering our athletes with innovative solutions, ensuring they can focus wholeheartedly on their Olympic journey without financial concerns.”
Mr. Prashant Kumar, MD & CEO, YES BANK, stated, “India’s achievements in international sports have inspired the nation. The Olympics hold a significant place for Indians, uniting us in support of our athletes. YES BANK is committed to supporting Team India in their pursuit of excellence, reflecting our dedication to national pride and achievement.”
As per the partnership, all the athletes representing the Indian continent at the Paris 2024 Olympic Games would receive an exclusive YES BANK Glory Debit Card ahead of the event from July 26 to August 11.
The partnership aims at fostering the strength an ecosystem plays in nurturing Olympic talent. The 2024 Paris Olympics begin on Friday – 26th of July, 2024.
