Paris Olympics 2024 : Is the Sporting world ready for AI-Driven Summer Games?

The 2024 Paris Olympic Games will see technology playing a major role alongside athletics, with AI at the forefront. 

It will help to quickly capture key sporting moments and repackage highlights for broadcast, build immersive experiences for fans and even spot security issues.

The 2024 Paris Olympics promise to captivate the world with unprecedented spectacle, and artificial intelligence is set to enhance viewer experiences.

AI-driven innovations ensure seamless broadcasting, offering personalized content tailored to individual preferences. Advanced analytics provide insightful data visualizations, enriching audience understanding of athletes’ performances. 

Virtual reality (VR) and augmented reality (AR) technologies transport viewers into the heart of the action, immersing them in the thrill of Olympic competition like never before.

Get ready for a tech driven user experience at Olympics

AI-powered chatbots and voice assistants facilitate instant access to event information, enhancing audience engagement. Through AI’s transformative influence, the 2024 Paris Olympics emerges as a pinnacle of technological integration, elevating the global sporting experience to unprecedented heights.

Moreover, AI isn’t just enhancing athlete performance and event tracking. It’s also revolutionizing the user experience and viewing/broadcasting technology at the Paris Olympics 2024.

In partnership with Samsung, the Paris Olympic committee is harnessing AI and computer vision to analyze athletic drills and match participants with suitable Olympic sports. Intel’s contributions extend accessibility, with AI-powered 3D models enabling indoor navigation and voice assistance through smartphone apps.

AI automation will also facilitate swifter and more customized distribution of digital content to audiences. The Olympic Broadcasting Services’ Automatic Highlights Generation, fueled by the Intel Geti platform, will promptly deliver personalized highlights, enhancing efficiency in production and editing workflows.

Within the broadcast industry, the Olympic Broadcasting Services (OBS), in collaboration with major partners like Warner Brothers and NBC, is leveraging AI to automatically generate highlights from extensive footage. These highlights can be customized by sport, athlete, and country, enabling local broadcasters to swiftly access tailored content. 

Although industry reports indicate that human review is still necessary to ensure accuracy and tag footage with relevant terms, the ultimate goal is to delegate such tasks to AI, including dubbing and translations, to expand accessibility to broader markets.

In Paris Olympics 2024, the partnership with AI will craft an Olympic journey unlike any other, revolutionizing the experience for everyone involved.

The Sportz Planet Desk,
Atharva Shetye. 

Share

Share